Predictive analytics have been around for quite a while now but the take up has generally been low, perhaps because of the complexity and inhibitive costs. However, with Big Data, things are changing rapidly, as more affordable and less complicated solutions are now available that can be used by ecommerce companies across a number of platforms.
Why eCommerce Companies Should Use Predictive Analytics
Posted by
Moira McCormick on September 27, 2017
Topics: Predictive Analytics, eCommerce Companies