Blog

How many times have we stressed the importance of getting your pricing right?   Too often you might say.

Have you already decided on the base price of your products or services?  Congratulations!  However, what about your policies regarding discounting?  There are many different forms of implementing price reductions, each designed to accomplish a specific purpose. 

You probably don't want to hear this but using spreadsheets to manage your pricing is not sustainable. It might be that you already suspect that Excel is limiting the return you and your pricing team deliver to your company, but you have decided to "hang on in there" with the spreadsheets because you've always done it this way and are wary of the consequences of change. 

The fastest and most effective way for a company to drive profits is to get its pricing right. The right price can boost profits far quicker than increasing sales volume; the wrong price can shrink profits just as quickly.

In this article you will read the 10 pricing strategies to increase your profits. The ingredients of profit are costs, selling price, and the unit sales volume. They must all be in the proper proportions if your desired profit is to be obtained.