Best Pricing Strategies for Online Retail

By Moira McCormick / June 29, 2017
Online retail has grown significantly whilst traditional shopping on our high streets has seen a marked decline - once proud small retailers have now been deposed by coffee shops and charity stores....
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Topics: Online Retail

Is There a Better Way to Implement Your Pricing Strategy?

By Moira McCormick / June 27, 2017
If your end of year results turn out to be poorer than expected, is this always the time to change your pricing strategy? ...
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Topics: Pricing Strategy

Size Doesn't Matter When it Comes to Being a Price Leader

By Moira McCormick / June 22, 2017
You don't have to be the biggest competitor to be a price leader....
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Topics: Price Leader

Make Better Pricing Decisions Using Big Data

By Moira McCormick / June 20, 2017
On average, a 1% price increase translates into an 8.7% increase in operating profits (assuming no loss of volume)....
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Topics: Big Data

Every Pricing Journey Starts with One Step

By Moira McCormick / June 15, 2017
A journey of a thousand miles starts with just one step.  We say that your first "baby" step on your pricing journey should be to decide on your pricing objectives.  Pricing objectives give direction to the whole pricing ...
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Topics: Pricing Journey

How to Secure Your Prices

By Moira McCormick / June 13, 2017
Pricing your products and ensuring you have built in sufficient margins to sustain your business is one of the most important decisions you’ll make. ...
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Topics: Pricing

Pricing Drives Sales

By Moira McCormick / June 7, 2017
The one thing that is going to stop your customer's in their tracks is price, whether that price is ridiculously low or flying high amongst the clouds.  Or, on the other hand, it could be that your prices seem fair to them, ...
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Topics: Pricing, Sales

How to Excel as a Pricing Executive

By Moira McCormick / June 6, 2017
Renowned investor Warren Buffett has said, “The single most important decision in evaluating a business is pricing power. If you’ve got the power to raise prices without losing business to a competitor, you’ve got a very ...
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Topics: Pricing Executive

How to Optimise Your Prices and Grow Profits

By Moira McCormick / June 1, 2017
  How many times have we stressed the importance of getting your pricing right?   Too often you might say....
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Topics: Profits, Optimise Prices

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