How do you price a product? You look at the margin you want to make. Look at what your competitors are charging.
Ever wanted to know the back story to BlackCurve, and why it was founded?
Topics: Dynamic Pricing Software, Pricing Automation, Ecommerce Pricing
According to eMarketer.com, global eCommerce retail sales are expected to top $27 trillion in 2020 and the biggest eCommerce retailer by a mile is Amazon. Bryan Eisenberg recently published the book “Be Like Amazon: even a Lemonade Stand Can do It (co-authored by Jeffrey Eisenberg and Roy H. Williams). Perhaps you could experiment with some of Amazon’s most successful strategies?
Topics: Pricing Experiments, Ecommerce Pricing