How To Outsmart the Competition Using Actionable Pricing Insights

Posted by Philip Huthwaite on March 23, 2023

Episode 41 of the eCommerce Matter's Podcast is now available, entitled 'How to outsmart the competition using actionable pricing insights'.

On this episode, Philip Huthwaite, BlackCurve CEO, and Rob Horton, BlackCurve Chief Product Officer, introduce actionable pricing insights, and how viewing analytics in this manner, can be a game changer for the way retail businesses make daily decisions. The episode also covers the launch of actionable insights inside the BlackCurve platform, as well as teasing what is coming next in the product roadmap.

Available to listen to now on Spotify:

Read More

Topics: Actionable Insights

BlackCurve receives £750k investment boost

Posted by Philip Huthwaite on March 20, 2023

BlackCurve, the platform that enables online retailers to make smarter pricing decisions, has secured £750,000 in new funding from investors including Nauta Capital and ACF Investors, bringing its total raised to £3.7 million.

Read More

Topics: Investment

The Beginners Guide to Actionable Insights

Posted by Philip Huthwaite on March 9, 2023

In this article, we cover what are Actionable Insights, the advantages, and disadvantages of using them in your business, as well as looking at some example Actionable Insight tools.

Read More

Topics: Actionable Insights

The Ultimate Shopify Pricing App

Posted by Philip Huthwaite on January 25, 2023

Episode 40 of the eCommerce Matter's Podcast is now available, entitled 'The Ultimate Shopify Pricing App'. On this episode, Philip Huthwaite, BlackCurve CEO, and Rob Horton, BlackCurve Chief Product Officer, introduce BlackCurve's new Shopify Pricing App: Where to find it, how to install it, and what are the key differentiators that make it the ultimate pricing application for Shopify users.

Available to listen to now on Spotify:

Read More

Topics: shopify, app

Pricing in 2023

Posted by Philip Huthwaite on December 20, 2022

Episode 39 of the eCommerce Matter's Podcast is now available, entitled 'Pricing in 2023'. On this episode, Philip Huthwaite, BlackCurve CEO, and Rob Horton, BlackCurve Chief Product Officer, reflect back on the key talking points from episodes in 2022, and make their predictions for what eCommerce companies should be doing to up their pricing-game in 2023.

Listen now on Spotify:

Read More

Topics: Pricing Software, Pricing Strategy, Pricing Solution, Competitor Pricing, Podcast, Pricing Tools

The Best eCommerce Software (2023 Edition)

Posted by Philip Huthwaite on November 11, 2022

This post is a roundup of some of the best eCommerce software out there. We come into contact with lots of eCommerce companies of different sizes and from a multitude of sectors. It is always fascinating to hear what technology they’re using across their business to get the edge.

In this post, we plan to pay it forward, by presenting some of the highlights from these conversations, of the best eCommerce software that you should be trying and using in 2023.

Read More

What is a GTIN?

Posted by Philip Huthwaite on November 8, 2022

A GTIN is a Global Trade Item Number. It is unique to every product and is an internationally recognised product identifier.

Read More

Price Tracking - How BlackCurve Tracks Prices

Posted by Philip Huthwaite on November 2, 2022

In this article, we will dig into how BlackCurve tracks the prices of your competitors in order to support your competitor pricing strategy. It is presented through the lens of helping eCommerce companies.

Read More

Topics: Competitor Pricing, Competitor Price Tracking

What is Competitor Pricing?

Posted by Philip Huthwaite on October 31, 2022

In this article, we define competitor pricing and introduce the pros and cons of using competitor pricing to make price decisions in your eCommerce business.

Read More

Topics: Competitor Pricing

BlackCurve – Which Edition is right for my business?

Posted by Philip Huthwaite on October 24, 2022

We recognise that businesses are both at different stages of market size, as well as at different stages for how much pricing is being used inside the business to support growth. Therefore, we have created three core editions, or “flavours” as I typically say on demo calls with prospects: ‘Tracker’, ‘Challenger’, ‘Commander’, to support whatever stage of pricing your eCommerce business is at. This post aims to take you through these editions to help with your selection, as well as introduce our new ‘Enterprise’ offering.

Read More

Topics: Pricing Software, Dynamic Price Optimisation, Price Elasticity, Excel Pricing, Competitor Price Tracking, BigCommerce, Automation, Ecommerce Pricing, retail pricing, headless

Recent posts

Posts by tag

See all