Boost Your Bottom Line with Shopify Price Tracking

Posted by Philip Huthwaite on May 9, 2023

This blog post is focused on supporting the Shopify community. It will take a look at how Shopify Price Tracking can help boost your revenue, how Shopify users can optimise their prices to grow sales, as well as how to implement a dynamic pricing strategy.

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Topics: Dynamic Pricing, Competitor Price Tracking, shopify

Retail Price Wars: Dominate with Price Tracking

Posted by Philip Huthwaite on May 2, 2023

In earlier Blog posts we have described what is competitor price tracking, how BlackCurve tracks competitor prices, and also covered different competitor pricing techniques. In today’s Blog post, we’re focusing specifically on how eCommerce companies can use price tracking tools to dominate their respective marketplaces as shown by winning market share.

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Topics: Price Tracking

9 Effective Competitor Pricing Techniques

Posted by Philip Huthwaite on April 13, 2023

In this article, we provide 9 powerful pricing techniques for you to stay competitive in your market. Add these techniques to your competitive strategy and revenue growth is sure to follow.

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Topics: Competitor Pricing

How To Outsmart the Competition Using Actionable Pricing Insights

Posted by Philip Huthwaite on March 23, 2023

Episode 41 of the eCommerce Matter's Podcast is now available, entitled 'How to outsmart the competition using actionable pricing insights'.

On this episode, Philip Huthwaite, BlackCurve CEO, and Rob Horton, BlackCurve Chief Product Officer, introduce actionable pricing insights, and how viewing analytics in this manner, can be a game changer for the way retail businesses make daily decisions. The episode also covers the launch of actionable insights inside the BlackCurve platform, as well as teasing what is coming next in the product roadmap.

Available to listen to now on Spotify:

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Topics: Actionable Insights

BlackCurve receives £750k investment boost

Posted by Philip Huthwaite on March 20, 2023

BlackCurve, the platform that enables online retailers to make smarter pricing decisions, has secured £750,000 in new funding from investors including Nauta Capital and ACF Investors, bringing its total raised to £3.7 million.

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Topics: Investment

The Beginners Guide to Actionable Insights

Posted by Philip Huthwaite on March 9, 2023

In this article, we cover what are Actionable Insights, the advantages, and disadvantages of using them in your business, as well as looking at some example Actionable Insight tools.

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Topics: Actionable Insights

The Ultimate Shopify Pricing App

Posted by Philip Huthwaite on January 25, 2023

Episode 40 of the eCommerce Matter's Podcast is now available, entitled 'The Ultimate Shopify Pricing App'. On this episode, Philip Huthwaite, BlackCurve CEO, and Rob Horton, BlackCurve Chief Product Officer, introduce The BlackCurve Shopify Pricing App: Where to find it, how to install it, and what are the key differentiators that make it the ultimate pricing application for Shopify users.

Available to listen to now on Spotify:

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Topics: shopify, app

Pricing in 2023

Posted by Philip Huthwaite on December 20, 2022

Episode 39 of the eCommerce Matter's Podcast is now available, entitled 'Pricing in 2023'. On this episode, Philip Huthwaite, BlackCurve CEO, and Rob Horton, BlackCurve Chief Product Officer, reflect back on the key talking points from episodes in 2022, and make their predictions for what eCommerce companies should be doing to up their pricing-game in 2023.

Listen now on Spotify:

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Topics: Pricing Software, Pricing Strategy, Pricing Solution, Competitor Pricing, Podcast, Pricing Tools

The Best eCommerce Software (2023 Edition)

Posted by Philip Huthwaite on November 11, 2022

This post is a roundup of some of the best eCommerce software out there. We come into contact with lots of eCommerce companies of different sizes and from a multitude of sectors. It is always fascinating to hear what technology they’re using across their business to get the edge.

In this post, we plan to pay it forward, by presenting some of the highlights from these conversations, of the best eCommerce software that you should be trying and using in 2023.

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What is a GTIN?

Posted by Philip Huthwaite on November 8, 2022

A GTIN is a Global Trade Item Number. It is unique to every product and is an internationally recognised product identifier.

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