What is Multi-Channel Retailing?

Posted by Philip Huthwaite on August 21, 2023

Understand what multi-channel retailing is

Modern marketing and retail professionals must move away from traditional single-channel retailing and embrace the spoke-and-wheel approach of multi-channel retailing. 
But how can you best understand and take advantage of multi-channel retailing - and what are the implications for eCommerce and brick-and-mortar businesses?

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Topics: multi-channel

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