Blog

This blog post is focused on supporting the Shopify community. It will take a look at how Shopify Price Tracking can help boost your revenue, how Shopify users can optimise their prices to grow sales, as well as how to implement a dynamic pricing strategy.

In earlier Blog posts we have described what is competitor price tracking, how BlackCurve tracks competitor prices, and also covered different competitor pricing techniques. In today’s Blog post, we’re focusing specifically on how eCommerce companies can use price tracking tools to dominate their respective marketplaces as shown by winning market share.

In this article, we provide 9 powerful pricing techniques for you to stay competitive in your market. Add these techniques to your competitive strategy and revenue growth is sure to follow.

Episode 41 of the eCommerce Matter's Podcast is now available, entitled 'How to outsmart the competition using actionable pricing insights'.

On this episode, Philip Huthwaite, BlackCurve CEO, and Rob Horton, BlackCurve Chief Product Officer, introduce actionable pricing insights, and how viewing analytics in this manner, can be a game changer for the way retail businesses make daily decisions. The episode also covers the launch of actionable insights inside the BlackCurve platform, as well as teasing what is coming next in the product roadmap.

Available to listen to now on Spotify:

BlackCurve, the platform that enables online retailers to make smarter pricing decisions, has secured £750,000 in new funding from investors including Nauta Capital and ACF Investors, bringing its total raised to £3.7 million.

In this article, we cover what are Actionable Insights, the advantages, and disadvantages of using them in your business, as well as looking at some example Actionable Insight tools.

Episode 40 of the eCommerce Matter's Podcast is now available, entitled 'The Ultimate Shopify Pricing App'. On this episode, Philip Huthwaite, BlackCurve CEO, and Rob Horton, BlackCurve Chief Product Officer, introduce The BlackCurve Shopify Pricing App: Where to find it, how to install it, and what are the key differentiators that make it the ultimate pricing application for Shopify users.

Available to listen to now on Spotify:

Episode 39 of the eCommerce Matter's Podcast is now available, entitled 'Pricing in 2023'. On this episode, Philip Huthwaite, BlackCurve CEO, and Rob Horton, BlackCurve Chief Product Officer, reflect back on the key talking points from episodes in 2022, and make their predictions for what eCommerce companies should be doing to up their pricing-game in 2023.

Listen now on Spotify:

This post is a roundup of some of the best eCommerce software out there. We come into contact with lots of eCommerce companies of different sizes and from a multitude of sectors. It is always fascinating to hear what technology they’re using across their business to get the edge.

In this post, we plan to pay it forward, by presenting some of the highlights from these conversations, of the best eCommerce software that you should be trying and using in 2023.

A GTIN is a Global Trade Item Number. It is unique to every product and is an internationally recognised product identifier.