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Episode 40 of the eCommerce Matter's Podcast is now available, entitled 'The Ultimate Shopify Pricing App'. On this episode, Philip Huthwaite, BlackCurve CEO, and Rob Horton, BlackCurve Chief Product Officer, introduce BlackCurve's new Shopify Pricing App: Where to find it, how to install it, and what are the key differentiators that make it the ultimate pricing application for Shopify users.

Available to listen to now on Spotify:

Episode 39 of the eCommerce Matter's Podcast is now available, entitled 'Pricing in 2023'. On this episode, Philip Huthwaite, BlackCurve CEO, and Rob Horton, BlackCurve Chief Product Officer, reflect back on the key talking points from episodes in 2022, and make their predictions for what eCommerce companies should be doing to up their pricing-game in 2023.

Listen now on Spotify:

This post is a roundup of some of the best eCommerce software out there. We come into contact with lots of eCommerce companies of different sizes and from a multitude of sectors. It is always fascinating to hear what technology they’re using across their business to get the edge.

In this post, we plan to pay it forward, by presenting some of the highlights from these conversations, of the best eCommerce software that you should be trying and using in 2023.

A GTIN is a Global Trade Item Number. It is unique to every product and is an internationally recognised product identifier.

In this article, we will dig into how BlackCurve tracks the prices of your competitors in order to support your competitor pricing strategy. It is presented through the lens of helping eCommerce companies.

In this article, we define competitor pricing and introduce the pros and cons of using competitor pricing to make price decisions in your eCommerce business.

We recognise that businesses are both at different stages of market size, as well as at different stages for how much pricing is being used inside the business to support growth. Therefore, we have created three core editions, or “flavours” as I typically say on demo calls with prospects: ‘Tracker’, ‘Challenger’, ‘Commander’, to support whatever stage of pricing your eCommerce business is at. This post aims to take you through these editions to help with your selection, as well as introduce our new ‘Enterprise’ offering.

The latest episode of The eCommerce Matters Podcast is here, entitled "Headless Pricing".

We’re discussing how you can interact with BlackCurve’s powerful rules engine, and get all of its benefits, without even logging into the front end. The flexibility this gives, especially for data-rich organisations is epic.

Example use cases of headless pricing include adding custom data sources to your pricing rules, being able to interact with our competitor insights in your preferred data visualisation tool, all the way through to completing pricing decisions in real-time, and so much more.

Get your headphones to the ready 👇. The possibilities are endless!

Getting started with BlackCurve’s Competitor Pricing and Marketing Insights product, called ‘Tracker’, is really quick and easy. In this post, we will take you through the simple steps needed to start your trial. 

Firstly, head over to https://blackcurve.io/mdb/activate/, which can also be accessed by clicking the button in the top right-hand corner of our website, which currently looks like this 👇.

Gartner - The technological research and consulting firm states that:

"By 2023, more than a third of organisations will be using Decision Intelligence to help make decisions".

If you've not heard of the term, don't worry, there is still plenty of time to be counted as one of the third of organisations, and this podcast is a good place to start!

In this episode, we provide an overview of what actually is Decision Intelligence; and provide real examples of how e-commerce businesses are using Decision Intelligence Tools to help their businesses make faster and more accurate decisions.