E021 Ecommerce Matters - Christmas Lockdown: Get Your Pricing Sorted!

Posted by Emmanuel Aremu on November 17, 2020

In this episode, Philip and Rob detail how eCommerce businesses can adapt their pricing to survive lockdown. Plus they share the importance of supply chain visibility during these challenging times.

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Topics: Podcast, Lockdown

E020 Ecommerce Matters - Competitor Pricing on Shopify

Posted by Emmanuel Aremu on November 2, 2020

 

In this episode, Philip and Rob dive into all things competitor pricing on the eCommerce platform behemoth - Shopify. Plus the team looks at how Shopify store owners can focus on their brand and save time by automating mundane tasks.

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Topics: Podcast

E019 Ecommerce Matters - Building Merchants: How to Price When You Don’t Have Competitor Data

Posted by Emmanuel Aremu on October 20, 2020

In this episode, Philip is joined by Alan Timothy from CEO at Bubo.ai, a leading A.I tech firm for dynamic pricing recommendations, to talk all things pricing related to builders merchants, understanding a customer’s willingness to pay and plus much much more.

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Topics: Podcast

Webinar - How To Create Winning Pricing Strategies For This Holiday Season

Posted by Emmanuel Aremu on October 14, 2020

 

With this year's holiday season set to be busy and more competitive than ever, you would not to leave anything to chance.

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Topics: Podcast

E018 Ecommerce Matters - Pricing Teardown: Appliance Sector

Posted by Emmanuel Aremu on September 29, 2020

 

In this episode, Philip and Rob are doing something new, a “Pricing Teardown”! The team examines the pricing strategies of the UK appliance companies, giving you a peek behind the curtain.

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Topics: Podcast

E017 Ecommerce Matters - How Retailers Should Approach Pricing This Holiday Season

Posted by Emmanuel Aremu on September 23, 2020

 

Ecommerce Matters - Full - How Retailers Should Approach Pricing This Holiday Season 1

In this episode, Philip and Rob question whether retailers need to take part in holiday sales events, how retailers can craft their narrative during the holiday season plus share how to approach promotions and pricing decisions during this period. Plus the topics are being covered in our latest webinar with Cloud.IQ - register now to save your seat!

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Topics: Podcast

E016 Ecommerce Matters - Are You Accidentally Price Fixing?

Posted by Emmanuel Aremu on September 16, 2020

 

In this episode, Philip and Rob take a look at how eCommerce companies inadvertently fix their prices. Plus the team examines the causes of price fixing and how you can avoid them.

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Topics: Podcast

E015 Ecommerce Matters - Buy Buy Never Knowingly Undersold

Posted by Emmanuel Aremu on September 9, 2020

 

In this episode, Rob and Philip discuss John Lewis’s recent price promise shift, why your product mix is critical, plus explain the relationship between trust-building with consumers and low prices.

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Topics: Podcast

E014 Ecommerce Matters - How to Tell if Your Pricing Decisions are Working

Posted by Emmanuel Aremu on September 2, 2020

In this episode, you will find out the theory and practical ways to see if your pricing decisions are working. Plus Rob and Philip detail the pockets of profits and why you should pay attention to your long tail.

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Topics: Podcast

How to Fine-Tune Your Pricing - Podcast Transcript

Posted by Emmanuel Aremu on February 9, 2017

The following is a transcript from a Professional Pricing Society Podcast, recorded on Thursday 5th January 2017 and published at https://pricingsociety.com/pricing-podcast-philip-huthwaite/ on Thursday 12th January 2017.

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Topics: Pricing, Podcast

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