The Perils of Competitor Price Tracking

By Rob Horton / July 18, 2018
  At BlackCurve, we define competitor tracking as any strategy that involves monitoring competitor data and adjusting your own prices accordingly. This is often as simple as finding the lowest competing product and ...
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Topics: Competitor Price Tracking

Competitor Price Tracking: How to Spy on The Competition

By Emmanuel Aremu / November 22, 2017
In the past, retailers relied on personal experience, manual tracking and pure gut reactions to optimise their assortment and pricing relative to their competitors but this manual approach is no longer practical or feasible ...
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Topics: Competitor Price Tracking

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