The Pros and Cons of Subscription Pricing

Posted by Moira McCormick on May 30, 2018

Subscription pricing is a business model where a customer must pay a subscription to have access to a product or service. The strategy was initially developed by magazines and newspapers, but the number of companies and websites using this model for their products and services is increasing exponentially. 

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Topics: Subscription Pricing

Happy 2nd Birthday BlackCurve!

Posted by Philip Huthwaite on May 24, 2018

I had to do a double take when I was reminded that we recently hit our second birthday.

It only felt like yesterday that myself and Charles bought the domain name blackcurve.com and logged onto Companies House late on Easter Sunday in 2016.  This was after weeks of trying to come up with a sensible name that also had the .com domain available (they’re now few and far between!) .

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Topics: Company News

Excel Pricing is Holding Back Your Company

Posted by Emmanuel Aremu on May 17, 2018

Quite often in our conversations with companies who are looking to improve their pricing operation, we hear this statement.

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Topics: Excel Pricing

BlackCurve Welcomes a Data Scientist

Posted by Emmanuel Aremu on May 3, 2018

 

As BlackCurve continues to scale, we are committed to hiring exceptional people to come along with our mission - helping companies use pricing to grow their profits. Today we're welcoming Rob Horton as our new team member.

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Topics: Team, BlackCurve

Personalised Airline Pricing is Here to Stay

Posted by Moira McCormick on May 2, 2018

We've all become used to the idea of the price of an airline seat varying according to the season, day of the week and time of day.  This is dynamic pricing in action.  The “new kid on the block” however is the setting of the price of an airline ticket according to the attributes of the customer i.e. personalised pricing.

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Topics: Airline, Pricing, Personalised Pricing

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