Why Competitor Pricing Doesn't Have to be a Race to The Bottom

Posted by Rob Horton on July 28, 2020

How do you price a product? You look at the margin you want to make. Look at what your competitors are charging.

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Topics: Competitor Pricing, Ecommerce Pricing

Pricing is King! Here Are 5 Elements to Make Yours Great Today

Posted by Moira McCormick on July 14, 2020

 

Pricing is king because nothing else will define your business and products more – or, have such a vital impact on the success of your business. Your prices influence how many customers actually make a purchase, how your products are perceived, the types of customers you attract and the amount you collect in sales revenue.

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Topics: Pricing, Value-based Pricing

Is The Shift in Consumer Spending Here to Stay?

Posted by Moira McCormick on July 8, 2020

 

Now that the non-essential high street shops have finally been opened, will we be making a beeline for the tills loaded down with purchases?

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Topics: consumers, spending

BlackCurve is on BigCommerce

Posted by Moira McCormick on July 1, 2020
Edited -BigCommerce Starter Launch Promo Video 2

 

As an ecommerce leader, you need to understand your market in order to grow.

Running your BigCommerce store leaves you with little time. Between product management, optimising your online store, and supporting your customers, you must not neglect your pricing.

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Topics: BigCommerce

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